This is a sample. Showing what Hotel Aurora, a fictional boutique hotel in Charleston, would see on their Market Intelligence page. Real customers see live OTA pricing, real comp set, and a property-specific briefing each morning.

Market Intelligence, Hotel Aurora

What moved in your market, and the move to make.

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Demand Window, Next 1 week

Spoleto Festival USA, expect compressed demand around Downtown Charleston.
FestivalMon, Nov 16·High confidence
Spoleto Festival USA, expect compressed demand around Downtown Charleston.
Raise rates aggressively
Intensity
5/5
College of Charleston graduation weekend.
FestivalMon, Nov 16·High confidence
College of Charleston graduation weekend.
Raise rates
Intensity
4/5
Memorial Day, historically a high-demand date for Charleston.
HolidayThu, Nov 19·High confidence
Memorial Day, historically a high-demand date for Charleston.
Raise rates
Intensity
4/5

Expected Booking Impact

Pricing actions for the next 14 days · derived from event intensity × venue size × distance from your property

Peak pressure: +80% on Sun, Nov 22

TNov 13

+7%

SNov 14

+26%

SNov 15

+73%

MNov 16

+60%

TNov 17

+62%

WNov 18

+78%

TNov 19

+75%

FNov 20

+73%

SNov 21

+80%

SNov 22

+61%

MNov 23

+54%

TNov 24

+50%

WNov 25

+60%

TNov 26

Smaller liftBigger liftBaseline

Days that matter

Sat, Nov 14Watch+7% pressure
Spoleto Festival USA · College of Charleston graduation
Sun, Nov 15Raise rates+26% pressure
Spoleto Festival USA · College of Charleston graduation
Mon, Nov 16Raise rates+73% pressure
Spoleto Festival USA · College of Charleston graduation
Tue, Nov 17Raise rates+60% pressure
Spoleto Festival USA · College of Charleston graduation · +1 more
Wed, Nov 18Raise rates+62% pressure
Spoleto Festival USA · Memorial Day weekend · +2 more
Thu, Nov 19Raise rates+78% pressure
Spoleto Festival USA · Memorial Day weekend · +1 more
Fri, Nov 20Raise rates+75% pressure
Spoleto Festival USA · Regional medical association meeting · +2 more
Sat, Nov 21Raise rates+73% pressure
Spoleto Festival USA · Regional medical association meeting · +2 more
Sun, Nov 22Raise rates+80% pressure
Spoleto Festival USA · Arena concert, Saturday · +1 more
Mon, Nov 23Raise rates+61% pressure
Spoleto Festival USA · Arena concert, Saturday · +1 more
Tue, Nov 24Raise rates+54% pressure
Spoleto Festival USA · Arena concert, Saturday · +2 more
Wed, Nov 25Raise rates+50% pressure
Spoleto Festival USA · Charleston Battery vs Detroit City FC
Thu, Nov 26Raise rates+60% pressure
Spoleto Festival USA · Charleston Battery vs Detroit City FC

0.2 mi

FestivalMega impact

Spoleto Festival USA

Nov 15–26

Charleston Performing Arts Venue, Charleston, SC · 0.2 mi away

Two-week performing-arts festival drives compressed demand across Downtown Charleston. Comp set typically pushes 25–35% above shoulder-week rates and sells out the middle weekends.

View details

0.7 mi

HolidayHigh impact

College of Charleston graduation

Sun, Nov 15 · 4:26 PM

Cistern Yard, Charleston, SC · 0.7 mi away

Family bookings cluster Thursday–Sunday. Walking-distance properties see strongest pickup; expect early-arrival families needing Thursday nights too.

7.7 mi

ConcertModerate

Arena concert, Saturday

Sat, Nov 21 · 4:26 PM

North Charleston Coliseum, Charleston, SC · 7.7 mi away

Out-of-market touring act at the coliseum. Nearby hotels typically fill 2 weeks out; downtown sees moderate spillover for premium ticket holders.

View details

1.7 mi

ConventionModerate

Regional medical association meeting

Nov 19–21

Charleston Convention Center, Charleston, SC · 1.7 mi away

Three-night midweek meeting. Corporate ADR runs ~12% above weekday baseline; group blocks at host hotel may push overflow to comp set.

—

HolidayHigh impact

Memorial Day weekend

Wed, Nov 18 · 4:26 PM

Charleston, SC

Historically one of Charleston’s strongest demand weekends. Leisure-mix surges; OTA parity drift is common, worth a spot-check.

3.0 mi

SportsModerate

Charleston Battery vs Detroit City FC

Wed, Nov 25 · 4:26 PM

Patriots Point, MUSC Health Stadium, Charleston, SC · 3.0 mi away

USL Championship home match draws a regional travel crowd. Saturday-night kickoff; expect pre- and post-match dining demand spilling into downtown.

0.4 mi

FestivalHigh impact

Piccolo Spoleto Festival

Oct 19–Nov 1

Marion Square & downtown stages, Charleston, SC · 0.4 mi away

Community arts companion to Spoleto, hundreds of low-cost performances across downtown. Sustains leisure demand through the first half of the month.

5.7 mi

FestivalLow impact

Sweetgrass Cultural Arts Festival

Oct 24–25

Mount Pleasant Waterfront Park, Mount Pleasant, SC · 5.7 mi away

Weekend celebration of Gullah-Geechee sweetgrass basketry. Draws regional day-trip and overnight visitors east of the Cooper.

0.9 mi

SportsLow impact

Charleston RiverDogs homestand

Oct 27–30

Joseph P. Riley Jr. Park, Charleston, SC · 0.9 mi away

Four-night minor-league homestand near downtown. Modest midweek lift, mostly local and regional attendance.

1.2 mi

FestivalModerate

Charleston Carifest

Tue, Nov 3 · 4:26 PM

Brittlebank Park, Charleston, SC · 1.2 mi away

Caribbean carnival parade and festival. Single-day spike with some overnight stays from out-of-town groups.

0.5 mi

ConcertModerate

Lowcountry Jazz weekend

Nov 7–8

Charleston Gaillard Center, Charleston, SC · 0.5 mi away

Two-night jazz series at the Gaillard. Premium evening demand downtown; pairs with strong dining pickup.

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